SQA Core Skills (Communication), Enterprise, Personal Development / PSE and English at Acc 3 / Int 1 (Access 3 / Intermediate 1)
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Communication in Enterprise

Communication Skills In An Enterprising Context

StarSparkles_pressreleaseStudents learn about Star Sparkles - a successful business run by a young Scot, Pauline Clifford. Pauline customizes Converse Boots and, still working from home in Renfrewshire, she has supplied shoes a range of celebrities, including Paris Hilton, Justin Timberlake and the singer Fergie.

Students read about Pauline's success before planning a business idea of their own. Working as a group they brainstorm and design, which they must then pitch to a panel of 'would-be investors' (maybe bring your cheque book just in case!) while also producing an accompanying press release.

Materials are specifically designed to allow the delivery of Core Skills Communication units at Access 3 and Intermediate 1 (SQA) - all planning comes supplied.

Fully Differentiated Materials (Access 3 / Intermediate 1)

Communication-Sample Page 1Communication-Sample Page 2

Includes fully differentiated materials, both in terms of written language and the complexity of taskwork set.

Perfect for mixed ability classes - different students can follow parallel paths at Access 3 and Intermediate 1 at the same time.

Sector Leading Production Values

Use of latest techniques from advertising and mass media (audience profiling, consciously modern visual language) to engage potentially hard-to-reach learners.

Cultural references designed to appeal to client group - from bling to hip hop and celebrity fashion.

Communications unit includes mini celebrity magazine "Paris Hilton Wear My Shoes" - complete with glossy celeb photos, bold colours and attention grabbing headlines!

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